Andrea Barrica

This talk covers demographic trends, current market spending, and an insider analysis of what’s coming for the sexual wellness industry.

This talk is best geared toward the technology industry, investors, and business audiences.

The Importance of Safety & Moderation In Community Spaces Designed For Non-White Men

Women make up the majority of active social media users. What many don’t consider is that these platforms were made by men, causing all major online spaces to cater to the male user. These platforms are typically public, subjecting women to bullying, trolling and harassment––83% of young women report this as a problem in their lives. As a result, women are combatting a sexist internet by moving behind “closed doors” and building new platforms away from the public crowd. They’re participating in closed discussion groups tailored for them, finstas (fake instagrams), and 1:1/group private messaging. This panel will discuss the emergence of female-focused platforms and how spaces that prioritize women’s needs (safety, authenticity, and empathy) will disrupt the Internet entirely.

This talk begins with an interactive audience activity about “What was your sex ed experience like?”, a presentation about the history of the state of sex education, the history of the clitoris complete with an anatomy lesson and demonstration of 3D-printed clitoris, and ends with an anonymous Q&A session where Andrea addresses questions from the audience live.

This talk is geared toward college-aged audiences.

Andrea shares personal experiences from her life growing up Filipino Catholic and the lack of sex education she received, as well as harmful messages about sexuality, and the deep transformation she experienced when she unlocked her sexuality that propelled her career, relationships, and personal power.  

This talk is geared toward women of ages 18 to 40 years.

From growing sales teams for business-to-business accounting software startup to building innovative consumer brands for sexual wellness, Andrea shares personal experiences and valuable learnings that founders can find helpful in their own journeys, especially storytelling for leadership, recruiting, sales psychology, startup “pivot pyramid”, and models for customer development.

The odds are stacked against women of color founders, and the odds are stacked even higher building a company in sexual wellness, one of the last multi-billion markets to be disrupted. Andrea shares her journey overcoming these odds and raising money for O.school from some of the best investors in the Silicon Valley. Formerly a global pitch coach, Andrea has coached hundreds of founders on raising more than $60M and especially loves helping underrepresented founders navigate venture capital. This talk involves understanding investor mindsets and organizations, process rules (and how to break them), and actionable strategies to raise money.